Rector meets Office of Communications Media (OCM)
Thursday, August 03 2017
Meeting with Office of Communications Media (OCM) took place in RS executive boardroom on Thursday, July 27, 2017 at 10:00 am under the chairmanship of Dr Muhammad Aslam, Rector UMT.
OCM team led by Head OCM, MS Zubda Mahmood introduced herself and her team followed by formal presentation on the core functions of the department, sections, its teams, policies and procedures, current tasks and major challenges.
Head OCM briefed worthy Rector that OCM have ten core functions which include Brand Development, Designing Services, Communication Development, Content Development & Editing, Social Media Marketing, Marketing through Radio & TV, Student Training, Timely Execution & Delivery of Printing Requirements, Media Planning, Releasing and Monitoring, Agency/ Vendor Management, and Web services (Designing, Development, Maintenance & Training). These functions are performed by seven sections/ Teams of OCM.
Ms Zubda also highlighted the focus of OCM is to promote University as a brand and mentioned some major tasks and activities of the office and challenges faced by her department.
Dr Aslam greatly appreciated the dedicated efforts of OCM team and mentioned that OCM plays a vital role in promoting UMT as a Brand therefore the information shared on website or elsewhere should be precise. Rector also directed OCM Team that we should emphasize on University’s strengths during promotional campaigns which will help create real hopes for stakeholders and we can also meet these expectations in future.
Honorable Rector also desired that together with coordinated and constant efforts we should convert our weaknesses into our strengths.